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Are Sponsors Worth the Headache?

Are Sponsors Worth the Headache?

It's not the size of the sponsorship, it's what you do with it

It’s Not the Size of the Sponsorship, It’s What You Do…

Should Sports Uniforms Carry Sponsor Logos?

How Do You Sell Sponsorship to an Old-School Sponsor?

How Do You Sell Sponsorship to an Old-School Sponsor?

Sponsorship Beginners Can’t Get a Break (nor Should They)

Sponsorship Beginners Can’t Get a Break (nor Should They)

Corporate Sponsorship SAQ (Should-Ask Questions)

Corporate Sponsorship SAQ (Should-Ask Questions)

5 Reasons You Shouldn’t Send Your Sponsorship Proposals to Consultants

5 Reasons You Shouldn’t Send Your Sponsorship Proposals to Consultants

Should a Sponsor Pay for Extended Benefits?

Sponsorship Pricing Basics

Sponsorship Pricing Basics

Psychographics: A Critical Building Block for Sponsorship Seekers

Psychographics: An Overlooked Building Block for Sponsorship Sales

Sponsorship Leverage vs Activation: The Difference and Why It Matters

Sponsorship vs Partnership: Will This Argument Ever End?

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