Best practice sponsorship in 2018 is disruptive, constructive, seductive, and collaborative. But above all, it has meaning for brands, fans, and communities. This July, I’m going to be teaching both sponsors and sponsorship seekers how to harness that meaning, using the trends, tech, and passion that make sponsorship the most powerful tool in the marketing toolbox. Sponsors, learn to… Find the creative leverage ideas that will drive your results and reduce your budget Re-engineer underperforming sponsorships Integrate big data, virtual reality, and other cutting-edge tech Increase internal buy-in Get huge results from smaller investments Structure your portfolio for maximum power and efficiency Measure and communicate your real results Sponsorship seekers, learn to… Structure your offers […] Read More
Welcome to Power Sponsorship!
I’m Kim Skildum-Reid and I’m a corporate sponsorship strategist, trainer, speaker, and author. I truly love best practice sponsorship, and helping my clients and the industry get the most from this amazing marketing medium is my mission.
This website is overflowing with resources for industry professionals, so have a good look around. You’ll also find plenty of information on what my team and I can do for your brand or organisation – consulting, training, strategy sessions, coaching, and more – and the results you can expect to achieve. I look forward to hearing from you!