When I posted the Power Sponsorship Facebook page a few years ago, a large proportion of the people who wanted my posts were getting them. Now, as I nudge 1000 “likers”, the average post is going out to 8% of the people who have signed up. Yes, if a few people like or comment, they leak it out to a few more, but the fact that the content I post is very niche and directed at different parts and issues of the industry – which may not appeal to everyone in this industry – mean that if only some random 70 people get the post, the likelihood of a large proportion liking, commenting, or sharing […] Read More
Welcome to Power Sponsorship!
I’m Kim Skildum-Reid and I’m a corporate sponsorship strategist, trainer, speaker, and author. I truly love best practice sponsorship, and helping my clients and the industry get the most from this amazing marketing medium is my mission.
This website is overflowing with resources for industry professionals, so have a good look around. You’ll also find plenty of information on what my team and I can do for your brand or organisation – consulting, training, strategy sessions, coaching, and more – and the results you can expect to achieve. I look forward to hearing from you!